Based on the interview conducted with Tony Bebbington, the following recommendations could be proposed in order to achieve his objectives.
1. Revamp the company website and introduce e-commerce
2. Write a strategic plan incorporating external, internal, and financial factors
3.Increase inventory turnover by introducing promotion programs and bulk purchases incentives
4.Establish bigger customer accounts to regulate inventory
5.Create a national and international network for future expansion
6.Focus on future growth and direction of the business
1. Revamp the company website and introduce e-commerce
2. Write a strategic plan incorporating external, internal, and financial factors
3.Increase inventory turnover by introducing promotion programs and bulk purchases incentives
4.Establish bigger customer accounts to regulate inventory
5.Create a national and international network for future expansion
6.Focus on future growth and direction of the business